Board 8 > The Smash Dojo was the best game advertising of all time.

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07/13/18 9:33:48 PM
#1:


Why dont they restart it the way it was, instead of minor occasional screen shots? Even with You Must are over, everyone loved it.
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Dels
07/13/18 9:40:23 PM
#2:


I think probably trying to capture the lightning a second time wouldn't work - best to come up with NEW ideas?

It wouldn't be as fresh the second time around.
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mnkboy907
07/13/18 9:45:19 PM
#3:


https://www.smashbros.com/en_GB/blog/index.html

Well this has been updating every weekday, so there's that.
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UItimaterializer
07/13/18 9:46:46 PM
#4:


No ad in the history of this planet is better or more successful than "Gotta Be The Shoes" or "Be Like Mike". Those two ads propelled Jordan to being the first billionaire athlete. Smash Bros will never be a billion dollar enterprise.
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Lopen
07/13/18 9:53:24 PM
#5:


Final Fantasy VII was quite possibly the greatest game advertising ever made
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MoogleKupo141
07/13/18 9:58:35 PM
#6:


UItimaterializer posted...
No ad in the history of this planet is better or more successful than "Gotta Be The Shoes" or "Be Like Mike". Those two ads propelled Jordan to being the first billionaire athlete. Smash Bros will never be a billion dollar enterprise.


he said game advertising so I don't know why you're bringing up shoes
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Anagram
07/13/18 10:08:51 PM
#7:


MoogleKupo141 posted...
UItimaterializer posted...
No ad in the history of this planet is better or more successful than "Gotta Be The Shoes" or "Be Like Mike". Those two ads propelled Jordan to being the first billionaire athlete. Smash Bros will never be a billion dollar enterprise.


he said game advertising so I don't know why you're bringing up shoes

Basketball is a game, but I obviously meant video game, yes.
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Shaduln
07/13/18 10:12:16 PM
#8:


Listen to Archduke Emperor Dmytrow III, he knows what he's talking about.
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Paratroopa1
07/13/18 10:16:39 PM
#9:


the smash bros franchise is estimated to have generated about 2.45 billion dollars in revenue
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TheRock1525
07/13/18 10:47:30 PM
#10:


Best ad was clearly the fat guy eating until he exploded for Yoshi's Island.

Duh.
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redrocket
07/13/18 10:56:55 PM
#11:


Lopen posted...
Final Fantasy VII was quite possibly the greatest game advertising ever made


I dunno about you all, but in my town the grocery stores had stand up displays playing this ad on loop:

https://www.youtube.com/watch?v=t9pF9BJQBLo" data-time="


grocery stores
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Johnbobb
07/13/18 10:58:10 PM
#12:


I saw they were updating the Smash blog, which seemed really cool, but it's been going almost a month now and it's basically just all the mini character trailers (which you can already see on the character pages)

I think the Krystal assist trophy and the City Trial track are probably the only interesting things they've shown on the blog so far (still holding out hope for a City Trial stage)
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davidponte
07/13/18 11:03:27 PM
#13:


Final Fantasy VII was my first Final Fantasy game and the only reason I played it is because my dad told me to pick a game off the shelf at Toys'R'Us when I was 7 and the back cover said "Quite possibly the greatest game ever made".

I'd say that advertising worked.
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LeonhartFour
07/13/18 11:21:30 PM
#14:


Lopen posted...
Final Fantasy VII was quite possibly the greatest game advertising ever made


truth

probably the first time I bought a game solely because of the advertising
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redrocket
07/13/18 11:27:01 PM
#15:


And just to throw it out there, Super Mario Bros. 3 literally had an entire feature film made just to advertise it. I'm not sure how many kids actually got the game based on the movie though...
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UItimaterializer
07/13/18 11:27:46 PM
#16:


Paratroopa1 posted...
the smash bros franchise is estimated to have generated about 2.45 billion dollars in revenue

Revenue and enterprise aren't the same thing, but we'll say they are for the sake of argument. Why not.

https://www.deseretnews.com/article/633574/Jordans-career-spurred-10-billion-impact-on-economy-Fortune-says.html

He generated 10 billion total before 1998 (when this article was written), and that was before his post career when his shoes really took off. It's impossible to estimate how much money his name has generated because it's so high. And I'm not saying this as a Smash hater or anything, it's my favorite series!

I did also read the topic title wrong. Didn't realize we were only talking video games.
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Grand Kirby
07/13/18 11:29:44 PM
#17:


Was it really good advertising? Who the hell checked out that website besides people who were already fans? Shouldn't advertising's primary purpose be to inform people who don't already know about the product?
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XIII_rocks
07/13/18 11:35:44 PM
#18:


Grand Kirby posted...
Was it really good advertising? Who the hell checked out that website besides people who were already fans? Shouldn't advertising's primary purpose be to inform people who don't already know about the product?


Idk man, if you whip up enough crazy excitement among the hardcore fans then word of mouth might do the rest
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MZero11
07/13/18 11:41:04 PM
#19:


If only they put as much effort into making the game actually good
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ChaosTonyV4
07/13/18 11:41:13 PM
#20:


You and me

And me and you
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LeonhartFour
07/13/18 11:42:08 PM
#21:


MZero11 posted...
If only they put as much effort into making the game actually good


and they did
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Lopen
07/14/18 12:21:57 AM
#22:


Grand Kirby posted...
Was it really good advertising? Who the hell checked out that website besides people who were already fans? Shouldn't advertising's primary purpose be to inform people who don't already know about the product?


These are my thoughts exactly on it btw

I frankly would not even have known about the site were it not for coming here. And it wasn't all that effective in generating hype unless you were already drinking the kool aid to some extent

FFVII is legitimately my answer I wasn't just making a stupid joke
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foolm0r0n
07/14/18 12:26:00 AM
#23:


The dojo was extremely powerful and they realized their mistake. It was a marketing nuke and they will never do it again. The consequences were too great.
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Punnyz
07/14/18 2:53:04 AM
#24:


TheRock1525 posted...
Best ad was clearly the fat guy eating until he exploded for Yoshi's Island.

Duh.

I actually randomly remembered about this the other day
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DeepsPraw
07/14/18 6:10:36 AM
#25:


redrocket posted...
grocery stores


Back then grocery stores were a huge place to rent games and movies
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BlackMageJawa
07/14/18 6:23:03 AM
#26:


Didn't Sakurai say he didn't want to do it again because too many people were complaining and arguing that everything being revealed should have been something else?
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wg64Z
07/14/18 7:39:29 AM
#27:


ilovebees
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bryans7
07/14/18 9:49:26 AM
#28:


redrocket posted...
And just to throw it out there, Super Mario Bros. 3 literally had an entire feature film made just to advertise it. I'm not sure how many kids actually got the game based on the movie though...


I was at the perfect age for it and believe me, it worked.

I didn't have access to a computer so I had no usenet or anything like that, all I had to go by was whatever magazines I could find at the grocery store, and I didn't know the game existed until that moment. We all knew how to get that first whistle thanks to The Wizard.
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Johnbobb
07/14/18 11:09:40 AM
#29:


by the way the PS3's crying baby doll ad was the best ad
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ChaosTonyV4
07/14/18 12:47:05 PM
#30:


https://www.youtube.com/watch?v=K783SDTBKmg" data-time="

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Fakeru
07/14/18 2:07:33 PM
#31:


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Weakupedia
07/14/18 2:16:12 PM
#32:


is there anything ulti can'truin?
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