Current Events > The Rock has officially trademarked the rights to jabroni, candy ass, etc.

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Jagr_68
02/29/24 8:30:45 PM
#1:


https://variety.com/2024/tv/news/dwayne-johnson-ip-rights-names-catchphrases-rock-nation-wwe-1235927097/


Dwayne Johnson now officially owns title to the sobriquet The most electrifying man in sports and entertainment.

As announced last month, Johnson has the rights to his famous ring name, The Rock. In its 10-K filing Feb. 27 with the SEC, TKO revealed two dozen additional names and taglines previously the property of WWE that are now in Johnsons control.

Heres the full list: The Rock, Rocky Maivia, Team Corporate, Rock Nation, The Nation, Roody Poo, Candy Ass, Jabroni, If you smell what The Rock is cooking, The Samoan Sensation, The Blue Chipper, The Brahma Bull, The Peoples Champion, The Great One, Know Your Role and Shut Your Mouth, Team Bring It, The Rock Just Bring It, The Peoples Elbow, Rock Bottom, Finally, The Rock has come back to, It doesnt matter what, Blue Hell, The millions (and millions), Rockpocalypse, Project Rock and The most electrifying man in sports and entertainment.
Under the TKO agreement, Johnson also has obtained ownership of related logos and service marks as well as all other nicknames, caricatures, voice, signature, gestures, routines, costumes or parts of costumes, accessories [and] crowns related to his time as a WWE performer.
The agreement adds, For the avoidance of doubt, the Rock IP does not include any photographic, audio and/or audiovisual footage of Dwayne Johnson embodied in the copyrighted works of WWE, nor does the Rock IP include any photographs, audio and/or audiovisual footage of Dwayne Johnson created by WWE in connection Dwayne Johnsons services under the terms of the Services Agreement.
Per the SEC filing for Johnsons appointment to the TKO board, Johnson received $30 million in TKO stock that vests in installments through the end of 2025, for a promotional services contract. In addition, Johnson received $491,000 in royalty payments from WWE in 2023 and he will continue to receive such annual royalties from WWE and will be entitled to receive royalties in connection with the sale of licensed products that utilize the Assigned IP and his name, likeness and other intellectual property rights in accordance with the Services Agreement, per the filing.

Total jabroni move like everything he does nowadays.

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DrizztLink
02/29/24 8:32:12 PM
#2:


Jagr_68 posted...
Team Corporate,
At least it's apt.

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solosnake
02/29/24 8:32:31 PM
#3:


How was he able to wrestle that away from the control of the WWE?

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RISEofCHRISTIAN
02/29/24 8:32:54 PM
#4:


Jagr_68 posted...
The Peoples Champion

nice! besides our Tribal Chief Roman Reigns , nobody else right now is best suited under the title The People's Champion.

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C_Pain
02/29/24 8:33:12 PM
#5:


This is good because he's heel Rock. Get out worked.

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solosnake
02/29/24 8:33:33 PM
#6:


Also, wasnt he gonna run for president?

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Kamil
02/29/24 8:33:49 PM
#7:


Didn't Marshawn Lynch trademark stuff. What took the Rock so long. Heh.

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Vyrulisse
02/29/24 8:34:19 PM
#8:


Sounds like WWE itself already owned those as they often do with their wrestlers and Rock just got control of it himself.

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Jagr_68
02/29/24 8:34:25 PM
#9:


solosnake posted...
How was he able to wrestle that away from the control of the WWE?

He's on the board of directors who owns stake of TKO, which owns WWE and UFC so it must've been pretty easy to do.

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Tyranthraxus
02/29/24 8:34:40 PM
#10:


Jagr_68 posted...
Total jabroni move like everything he does nowadays.
He didn't trademark that stuff. It was already trademarked by WWE and he just took ownership of those rights.

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Kamil
02/29/24 8:35:26 PM
#11:


Can't wait for the Ultra XFL.

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StealThisSheen
02/29/24 8:35:42 PM
#12:


Kamil posted...
Didn't Marshawn Lynch trademark stuff. What took the Rock so long. Heh.

WWE had the rights, previously. This was just a transfer of rights from WWE to him.

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ClayGuida
02/29/24 8:36:33 PM
#13:


People's champion? Wasn't that DDP?

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Vyrulisse
02/29/24 8:39:10 PM
#14:


Anyone remember when Juventud Guerrera tried to rip of Rock's act entirely. Called himself The Juice lol

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#15
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CE_gonna_CE
02/29/24 8:41:33 PM
#16:


https://youtu.be/eCV9254WaLQ?si=unAWx5POxpgPc16I

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Kamil
02/29/24 8:43:10 PM
#17:


I forgot Mac used the word jabroni hahaa

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Wedge_Antilles
02/29/24 8:48:10 PM
#18:


"The Great One"

You ain't on Gretzky's level my dude.

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Irony
02/29/24 8:49:21 PM
#19:


How could anybody trademark candy ass

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Kamil
02/29/24 8:50:01 PM
#20:


Irony posted...
How could anybody trademark candy ass

Prodigy released an album before the Rock said it!

Edit..... I meant Orgy.

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thronedfire2
02/29/24 8:51:29 PM
#21:


solosnake posted...
How was he able to wrestle that away from the control of the WWE?

Vince was probably too dumb/high on coke to put an ownership clause in people's contracts

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tripleh213
02/29/24 8:58:13 PM
#22:


But why though?

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Vyrulisse
02/29/24 8:58:58 PM
#23:


tripleh213 posted...
But why though?
So he can own his character and everything associated with it.
Before this the WWE itself owned "The Rock" and all that listed, he didn't really have control over it.

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Kamil
02/29/24 9:02:36 PM
#24:


The WWE is weird how it is so insidious that you couldn't stream if you used your WWE name. That's so archaic. But I guess New Day had already negotiated that?

I think if I wanted to say hey this is my real name too WWE didnt like that once too.

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Axiom
02/29/24 9:20:44 PM
#25:


The rock is a little bitch these days so not surprising
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Kaitouace
02/29/24 9:23:19 PM
#26:


He missed "poontang pie".

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StealThisSheen
02/29/24 9:24:51 PM
#27:


It's weird how people are so intent on hating The Rock these days that they can't even read two lines into the story.

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KobeSystem
02/29/24 9:25:42 PM
#28:


He forgot "Thong wearing fatty"

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gainingtheoffense
02/29/24 9:34:27 PM
#29:


KobeSystem posted...
He forgot "Thong wearing fatty"

And "popcorn fart".

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Mr_Karate_II
02/29/24 9:38:42 PM
#30:


How can he trademark "The Great One" when Wayne Gretzky is the one and only Great One?

Gretzky should sue Dwayne over the nickname

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Kamil
02/29/24 9:40:39 PM
#31:


If you smellllllll lalala when the Rock was cool. He cooked

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Zikten
02/29/24 9:49:39 PM
#32:


I know I heard candy ass before he was ever even famous. I call bullshit on that one. He can't copyright it
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Kamil
02/29/24 9:50:44 PM
#33:


I posted already Orgy had an album called that lawl


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Mr_Karate_II
02/29/24 11:08:13 PM
#34:


I'm gonna laugh when he's sued over Candy ass and The Great One.

Those were around way before he even started wrestling.

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LeoRavus
02/29/24 11:13:14 PM
#35:


How does someone buy phrases that were around before they were born

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#36
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YugiNoob
02/29/24 11:36:16 PM
#37:


https://gamefaqs.gamespot.com/a/forum/3/33956722.jpg

P.S.

I know nothing about hockey so don't yell at me if that's not Gretzky. The only reason I know his nickname was The Great One was from an episode of that show Ugly Americans lol

Also that was the only picture I could find of him where he looked actually angry :<

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StealThisSheen
02/29/24 11:50:47 PM
#38:


Mr_Karate_II posted...
I'm gonna laugh when he's sued over Candy ass and The Great One.

Those were around way before he even started wrestling.

He won't be sued because these were trademarks WWE has already had for many years. He didn't trademark anything, he just gained ownership of the trademarks WWE already had.

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Ricemills
03/01/24 12:04:17 AM
#39:


Man, the Rock is really trying so hard to be unlikeable.

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Vyrulisse
03/01/24 2:01:57 AM
#40:


Ricemills posted...
Man, the Rock is really trying so hard to be unlikeable.
How is this unlikeable?
His entire character has been property of WWE, they could've told him not to do it or reference it at all and he'd have to comply. Now he owns it and can do whatever he wants with it.

I haven't read it all but he could theoretically show up on AEW tv as "The Rock" in full gimmick *because* it's his now. I assume, I could be wrong.

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The_Wheelman1
03/01/24 2:09:28 AM
#41:


How tf is he tradmarking Rock Bottom like he invented that phrase? What a dick move

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HashtagSEP
03/01/24 2:28:49 AM
#42:


The_Wheelman1 posted...
How tf is he tradmarking Rock Bottom like he invented that phrase? What a dick move

Thats not how IP rights work. They didnt trademark the phrase, they trademarked it specifically as a noun/name, presumably to keep other wrestlers from calling their move the Rock Bottom and capitalizing off the name, or even possibly trademarking it themselves. If it can be trademarked, somebody inevitably will.

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HashtagSEP
03/01/24 2:37:40 AM
#43:


At the end of the day, WWE trademarks all this shit so that they own the wrestlers identities. Its why they pretty much never let anybody wrestle under their real name or a name they own the rights to.

All this is is Rock finally getting to own the stuff he made famous in WWE instead of WWE still owning it all. It was already trademarked long ago.

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CommonStar
03/01/24 2:47:27 AM
#44:


This is a good thing no? WWE already trademarked these, but now he owns it himself. I think all wrestlers should be able to own the things they make. I rather they own it than some corporation like the WWE.
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GuerrillaSoldier
03/01/24 3:09:22 AM
#45:


i'm sure there are limitations in the clauses that limit it to wrestling related things. like, WWE now can't sell "smell what the rock is cooking" t-shirts without the rock getting a cut because he owns it now. this doesn't mean if a game has the line "smell what the rock is cooking" that they suddenly owe WWE and the rock money.

anyway, good for him. no reason why wwe should own it, he's big enough to have control over it himself.


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KobeSystem
03/02/24 5:42:59 PM
#46:


He forgot "strudel"

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StealThisSheen
03/02/24 5:44:50 PM
#47:


CommonStar posted...
This is a good thing no? WWE already trademarked these, but now he owns it himself. I think all wrestlers should be able to own the things they make. I rather they own it than some corporation like the WWE.

GuerrillaSoldier posted...
i'm sure there are limitations in the clauses that limit it to wrestling related things. like, WWE now can't sell "smell what the rock is cooking" t-shirts without the rock getting a cut because he owns it now. this doesn't mean if a game has the line "smell what the rock is cooking" that they suddenly owe WWE and the rock money.

anyway, good for him. no reason why wwe should own it, he's big enough to have control over it himself.

This. This is the point. We know this to be true, because it's clear WWE wasn't randomly collecting money every time somebody said "blue chipper" or "rock bottom" in media, for example.

Decrying The Rock here is to argue corporations should be able to own characters that individual people create, instead of the people who actually create them.

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#48
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StealThisSheen
03/02/24 5:53:54 PM
#49:


[LFAQs-redacted-quote]


It's honestly just so weird how people are willing to shut their brains off just to hate The Rock, for some reason. Like how people got mad he "only" donated literally the biggest single donation ever to SAG-AFTRA, during the strike, instead of somehow literally just... Paying all of their wages ever, forever.

The Rock did not trademark these things. WWE trademarked these things damn near 30 years ago. The Rock finally just got ownership of his own creations, away from a larger corporation. And he's clearly not going to pursue them against normal people, just within the world of wrestling.

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