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TopicAunt Jemima Finally Gets A New Branding...
Zeus
02/11/21 3:18:33 PM
#118:


ReturnOfFa posted...
Why does the name of syrup matter?

Well, it depends on whether or not you want people to remember and care about your product. That's kind of an issue when competing for shelf space against hundreds of companies with similar products.

ReturnOfFa posted...
Well, I think it makes sense to have a point of view on it, seeing as the 'aunt jemima' pictured was never compensated properly for her image.

It's hard to compensate somebody when they're dead. And even today, you can buy the rights to a likeness instead of paying royalties on that likeness. In fact, I'm not sure any company paid royalties on likeness back when they started using her image. More importantly, the image itself was changed multiple times over the years so it's technically not even depicting the original person any more.

ReturnOfFa posted...
Why people give a crap beyond that, and 'brand recognition' after changing it

Well, maybe when you're old enough to buy your own groceries you'll understand.

LinkPizza posted...
People like the stuff they normally get. Sucks when you can't find something you like because of rebranding, Happened to cologne I use to wear once...

tbh, companies have gone out of business because of that.

ReturnOfFa posted... I think it's pretty weird to make a fuss over something changing slightly when we're literally reading articles about it and you can ask a store employee about such things (not finding what you want).

Again, once you start shopping for your own groceries maybe you'll understand. Once you do, you'll realize how useless most shop employees are.


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