Current Events > McDonald's started using fresh meat. Here's what happened to sales

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spudger
06/24/19 11:57:03 AM
#1:


Last year, the burger chain switched to fresh beef quarter-pound burgers from frozen at most of its stores in the contiguous United States. That change has led to a 30% spike in sales of quarter pounders on average over the past 12 months, the company said Monday. It also helped McDonald's (MCD) burgers gain market share in what the industry calls the "informal eating out" category for the first time in five years, the company said.

so you're telling me that people enjoy fresh food???

icallbullshit
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PiOverlord
06/24/19 11:58:11 AM
#2:



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Pukelid
06/24/19 12:00:00 PM
#3:


I believe it. McDonald's has been HELLA pushing 1/4 pounders for mad long now. And I mean HELLA pushing them. Signage all up in the drive thru and lobby, cashiers offering them to you - the whole 9 hards
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BeautifulBlaze
06/24/19 12:01:03 PM
#4:


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King_Hellebuyck
06/24/19 12:01:04 PM
#5:


Im honestly surprised. I figured McDonalds was enough of a people know what theyre getting into type of situation and it wouldnt have mattered.
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PatrickMahomes
06/24/19 12:01:04 PM
#6:


Yeah mcdonlads is really stepping up in recent years
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Balrog0
06/24/19 12:01:15 PM
#7:


I'm not sure that I do believe it tbh
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pres_madagascar
06/24/19 12:01:18 PM
#8:


Now if only they could make their bacon not taste like ass.
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spudger
06/24/19 12:01:54 PM
#9:


Pukelid posted...
I believe it. McDonald's has been HELLA pushing 1/4 pounders for mad long now. And I mean HELLA pushing them. Signage all up in the drive thru and lobby, cashiers offering them to you - the whole 9 hards

its the only burger of theirs i've ever enjoyed

havent had mcd's in about 2 years but i'll try a QP to test the freshness
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#10
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spudger
06/24/19 12:03:33 PM
#11:


Highwind07 posted...
So they have been following what Wendy's have been doing for a while?

wendys always used fresh patties yea?
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CableZL
06/24/19 12:06:52 PM
#12:


I mean, the taste of fresh food will pretty much always beat the taste of frozen stuff, so I'm not surprised. A lot of people in general are already going to McDonald's simply because of the brand and familiarity with the brand... Make the food taste better and I'm not surprised that there's a spike in sales.
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#13
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Swagnificent119
06/24/19 12:08:55 PM
#14:


It tastes good but it takes my McDonalds like 5 minutes to cook quarter pounders since they did this so it's kinda annoying
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myzz7
06/24/19 12:09:54 PM
#15:


i was on it the first week it launched. and man it made a difference. taste like a legit decent burger now.
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DarkChozoGhost
06/24/19 12:11:00 PM
#16:


spudger posted...
"informal eating out" category

Been there
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spudger
06/24/19 12:11:21 PM
#17:


myzz7 posted...
i was on it the first week it launched. and man it made a difference. taste like a legit decent burger now.

thats good cuz i noticed their pricing equal to higher quality local burger joints
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DiScOrD tHe LuNaTiC
06/24/19 12:11:57 PM
#18:


I got one of their 'deluxe' burgers by mistake once (not my mistake, they handed me another order and I didn't check it before I drove off). It wasn't really anything special, just tasted like a regular flame-grilled burger. Brioche bun was a nice touch, though.
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#19
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Awesome
06/24/19 12:21:22 PM
#20:


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spudger
06/24/19 12:24:03 PM
#21:


Awesome posted...
problem is they are still using the mini frozen patties on their big macs

ugh. why?

must be some cost prohibitive bs.
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Balrog0
06/24/19 12:24:50 PM
#22:


spudger posted...
Awesome posted...
problem is they are still using the mini frozen patties on their big macs

ugh. why?

must be some cost prohibitive bs.


I'm sure. They sell way more small patties than 1/4 lb
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Vol2tex
06/24/19 12:32:40 PM
#23:


I actually think the fresh beef quarter pounders taste worse than they did before.
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spudger
06/24/19 12:33:17 PM
#24:


Vol2tex posted...
I actually think the fresh beef quarter pounders taste worse than they did before.

? theres always one
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Frolex
06/24/19 12:35:02 PM
#25:


i thought it tasted a lot better the first time i tried them, but when i went back after that they weren't all that different from what i remember them tasting like before.
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Eat More Beef
06/24/19 12:37:04 PM
#26:


Pukelid posted...
I believe it. McDonald's has been HELLA pushing 1/4 pounders for mad long now. And I mean HELLA pushing them. Signage all up in the drive thru and lobby, cashiers offering them to you - the whole 9 hards


RIP 9 hards as the room shot up to 97 McDonalds.
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Colorahdo
06/24/19 12:40:50 PM
#27:


Making your own damn food is still cheaper and tastier, so I don't see the appeal either way
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Pukelid
06/24/19 12:43:46 PM
#28:


Colorahdo posted...
Making your own damn food is still cheaper and tastier, so I don't see the appeal either way

Cheaper? Yes. Tastier? Also yes.

But I can't make a big mac or quarter pounder just like mcdonald's can. I can make better tasting burgers, but if I get the itch for mcdonald's, it's gotta be mcdonald's son
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viewmaster_pi
06/24/19 12:49:52 PM
#29:


informal eating out
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Vol2tex
06/24/19 12:57:16 PM
#30:


spudger posted...
Vol2tex posted...
I actually think the fresh beef quarter pounders taste worse than they did before.

? theres always one


Maybe it depends on location, but a lot of the ones I've had have tastes a bit weird. I did like one I got from the McDonald's near the Barclay's Center though.
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EscapeFromHell
06/24/19 1:08:07 PM
#31:


See what happens when you cut out the horse meat and use fresh, unfrozen BEEF in your BEEF patties? :D
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Ranting Nord
06/24/19 1:12:01 PM
#32:


Now if they could just keep the God damn shake machine operational.
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Pukelid
06/24/19 1:12:59 PM
#33:


Ranting Nord posted...
Now if they could just keep the God damn shake machine operational.

It is operational. Fast food places either lie because they don't wanna re-clean the machine, or it's in the cleaning process.

I missed out on trying the cinnamon toast crunch shake from BK because of this. Went to 4 BKs in San Antonio specifically tryna get tha shake. All 4 places said it was broken
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Tyranthraxus
06/24/19 1:23:58 PM
#34:


King_Hellebuyck posted...
Im honestly surprised. I figured McDonalds was enough of a people know what theyre getting into type of situation and it wouldnt have mattered.


They pretty much are a "people know what they're getting" type of deal but they're always trying to improve the experience regardless. They're the first ones to do drive-thru. They're the first to do combo meals at a discount / ordered by number. They were one of the first fast food places to have widescale uber eats adoption. Lots of restaurant trends that people take for granted these days are people just copying McDonald's. The food still isn't great but it is great for the price you're paying for it.
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spudger
06/24/19 3:22:40 PM
#35:


damn i shouldnt have posted this topic

now im gonna have to buy a qp on the way home. mickey d's right next to the onramp
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sylverlolol
06/24/19 3:47:17 PM
#36:


Still can't bring myself to spend as much as McDonalds wants when I could get a better meal (IMO, anyway) at a place like In N Out.
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Rebel_Patriot
06/24/19 3:50:10 PM
#37:


myzz7 posted...
i was on it the first week it launched. and man it made a difference. taste like a legit decent burger now.

I ordered one before it was ever advertised and I was taken off guard. I legit thought they ran out of patties and sent someone to the grocery store. Then a week later they rolled out the ads on tv.
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Silver Bearings
06/24/19 3:55:59 PM
#38:


Didn't they take some of the special quarter pounders off the menu though?
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DiScOrD tHe LuNaTiC
06/24/19 4:12:04 PM
#39:


Silver Bearings posted...
Didn't they take some of the special quarter pounders off the menu though?

Yeah.
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kingdrake2
06/24/19 4:19:29 PM
#40:


Ranting Nord posted...
Now if they could just keep the God damn shake machine operational.


i can understand the frustration. right when someone really wants a "shamrock" or strawberry shake it's down :(. happens every single time.

have known for a long time they used the frozen patty's i don't like mcdonald's much but i love wendy's chicken.
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JoeDangIt
06/24/19 4:30:22 PM
#41:


I expected a new coke response.
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dave_is_slick
06/24/19 4:54:28 PM
#42:


Vol2tex posted...
I actually think the fresh beef quarter pounders taste worse than they did before.

Well you're fucking lying then.
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sinners_demise
06/24/19 5:31:58 PM
#43:


I havent been to McDonalds in years. Now Im tempted.
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PrettyBoyFloyd
06/24/19 5:49:26 PM
#44:


Colorahdo posted...
Making your own damn food is still cheaper and tastier, so I don't see the appeal either way

Maybe if you own one of those huge ass mobile RV homes and can have someone cook as you're driving down the road.
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brestugo
06/24/19 5:52:33 PM
#45:


BeautifulBlaze posted...
Royale with Cheese


Le Big Mac
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brestugo
06/24/19 5:55:30 PM
#46:


viewmaster_pi posted...
informal eating out

Yeah that's kinda....curious.
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DirkDiggles
06/24/19 5:55:35 PM
#47:


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Vol2tex
06/24/19 7:33:26 PM
#48:


dave_is_slick posted...
Vol2tex posted...
I actually think the fresh beef quarter pounders taste worse than they did before.

Well you're fucking lying then.


Nah. I have eaten burgers 2-3 times per week for the past 15 years or so. At one point, I was eating McDonalds nearly every day since it was one of the only cheap places open around 9:30pm when I got out from class.
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spudger
06/24/19 7:34:49 PM
#49:


ok so i got the qp meal.

the burger tasted better than what I remember but not significantly.

the fries were shit. i seriously dont get why anyone would pay $9 for this when I can get a superior burger for the same price elsewhere.
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PiOverlord
06/24/19 8:19:11 PM
#50:


spudger posted...
ok so i got the qp meal.

the burger tasted better than what I remember but not significantly.

the fries were shit. i seriously dont get why anyone would pay $9 for this when I can get a superior burger for the same price elsewhere.

Did I read this right?!?!!!??!!?!;?
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