Current Events > I'm really tired of seeing people taking the bait from blatant viral marketing

(+) Yeah! (+)

First it was all the evil clowns leading up conveniently to IT a movie with a spooky clown

Now all this stupid hype about a discontinued fast food sauce tied to a 20 year old marketing campaign from an amimated film that is set have a live action adaptation to drop next year or so

Are people really this ignorant that they can't see a blatant viral marketing for what it is?
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Are you really so ignorant that you don't realize that if this was viral marketing, they would've waited until next year to do this? And people aren't buying this and thinking "golly gee! I sure want to see that Milan movie now!" They're buying it solely because it's a Ricky and Morty meme. Nobody will even remember this 3 months from now, let alone a year.
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Feline_Heart posted...

Are you really so ignorant that you don't realize that if this was viral marketing, they would've waited until next year to do this? And people aren't buying this and thinking "golly gee! I sure want to see that Milan movie now!" They're buying it solely because it's a Ricky and Morty meme. Nobody will even remember this 3 months from now, let alone a year.

I'm sure it'll get hyped again when the Mulan movie comes out. It's advertising too good for Mickey D's to pass up.
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what if they just like the sauce
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prettyprincess posted...

what if they just like the sauce

No body liked the sauce long term. That's why they removed it. If it wasn't for Rick and morty it would have probably stayed dead.
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Feline_Heart posted...

Are you really so ignorant that you don't realize that if this was viral marketing, they would've waited until next year to do this? And people aren't buying this and thinking "golly gee! I sure want to see that Milan movie now!" They're buying it solely because it's a Ricky and Morty meme. Nobody will even remember this 3 months from now, let alone a year.

Rofl, dude please. McDonald's got so many customers into their doors today that they had to call in the riot police. All for a dipping sauce that literally no one cared about between 1998 and April 1st of this year(seriously, check the google analytics) . I mean the topic premise is dumb because there's not anything inherently wrong with buying into a marketing stunt, but you're naive if you think this was anything other than that.
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what if they determine it has enough fans to localize sales by time, similar to the mcrib
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They're making a live action Mulan movie?
For that matter, what does this sauce have to do with Mulan in general?
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Inferno Dive Dragoon posted...

They're making a live action Mulan movie?
For that matter, what does this sauce have to do with Mulan in general?

The sauce was made to promote the original movie back in the 90s
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Feline_Heart posted...

Are you really so ignorant that you don't realize that if this was viral marketing, they would've waited until next year to do this?

Do you not understand how viral marketing works?

They want to start building the hype slowly and getting progressively bigger and more blatant after letting the public take the reigns themselves not even knowing they're basically giving free advertisement to a multibillion dollar corporation all while up to the thing you're virally marketing

The same thing happened with all those clowns and IT and the whole szechuan sauce ordeal currently happening with Rick and Morty is an insultingly blatant viral marketing campaigns and yet people are just so happy to bite down on Disney's hook that is literally just sitting there unbaited and it's sad

Feline_Heart posted...

And people aren't buying this and thinking "golly gee! I sure want to see that Milan movie now!"

I know, but they know it was tied to Mulan which is what Disney wants and when the live action trailer drops on Youtube you'll see people parroting Rick and Morty quotes in the comments about szechuan sauce.

Feline_Heart posted...

They're buying it solely because it's a Ricky and Morty meme. Nobody will even remember this 3 months from now, let alone a year.

This meme is from fucking April, quit talking out of your ass.

Are you salty I made you realize you took corporate marketing bait hook, line and sinker?
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aren't you talking about both though and feeding the information cycle?
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ZombiePelican posted...

Feline_Heart posted...

Are you really so ignorant that you don't realize that if this was viral marketing, they would've waited until next year to do this?

Do you not understand how viral marketing works?

They want to start building the hype slowly and getting progressively bigger and more blatant after letting the public take the reigns themselves not even knowing they're basically giving free advertisement to a multibillion dollar corporation all while up to the thing you're virally marketing

The same thing happened with all those clowns and IT and the whole szechuan sauce ordeal currently happening with Rick and Morty is an insultingly blatant viral marketing campaigns and yet people are just so happy to bite down on Disney's hook that is literally just sitting there unbaited and it's sad

Feline_Heart posted...

And people aren't buying this and thinking "golly gee! I sure want to see that Milan movie now!"

I know, but they know it was tied to Mulan which is what Disney wants and when the live action trailer drops on Youtube you'll see people parroting Rick and Morty quotes in the comments about szechuan sauce.

Feline_Heart posted...

They're buying it solely because it's a Ricky and Morty meme. Nobody will even remember this 3 months from now, let alone a year.

This meme is from fucking April, quit talking out of your ass.

Are you salty I made you realize you took corporate marketing bait hook, line and sinker?

Salty? Took what bait lol? I didn't try to buy the sauce. I don't care about any of the meme stuff associated with this show. I just watch the episodes, laugh and move along.
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prettyprincess posted...

aren't you talking about both though and feeding the information cycle?

No, Disney doesn't want people calling this stunt our for what it is. They just want you to go to McDonalds get the sauce and think about Mulan, I'm actively trying to break the cycle by informing people this is a insultingly obvious viral marketing campaign and that Dan Harmon should be ashamed for turning into a shill for Disney
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do you believe that the show should forgo being so reference reliant lest some company (aside from his own) receive minor benefit

do you think that panda express saw a recent bump in sales
do you think more people ordered pizza when rick brought it home

or were these food bits not itemized enough to have a sales impact or count as shilling
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GOATSLAYER posted...

Inferno Dive Dragoon posted...

They're making a live action Mulan movie?
For that matter, what does this sauce have to do with Mulan in general?

The sauce was made to promote the original movie back in the 90s

Huh, okay then.

I honestly didn't even know the sauce existed until this whole Rick and Morty thing (and I don't even get *that* context because I've yet to see the show). Sure as hell would have never made the connection to Mulan.
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prettyprincess posted...

aren't you talking about both though and feeding the information cycle?

Now that you mention it, the TC did a better job of advertising the live action Mulan movie to me than this whole sauce thing ever did.
I mean, hell, I didn't even know the movie was a thing until I came in here wondering what he was referring to in the title. (Yet he accuses others of being shills for Disney.)
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JSancton posted...

prettyprincess posted...

what if they just like the sauce

No body liked the sauce long term. That's why they removed it. If it wasn't for Rick and morty it would have probably stayed dead.

It was a promotional thing for Mulan; it would've been removed regardless of feedback.
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prettyprincess posted...

do you believe that the show should forgo being so reference reliant lest some company (aside from his own) receive minor benefit

What the fuck are you talking about?

I'm sorry I refuse to accept the impossible notion that this is all one big coincidence and that Disney has no hand in this

prettyprincess posted...

do you think that panda express saw a recent bump in sales
do you think more people ordered pizza when rick brought it home

That's shit you can get easy, this szechuan sauce isn't and is what drummed up the hype and why it's such blatant viral marketing

prettyprincess posted...

or were these food bits not itemized enough to have a sales impact or count as shilling

I can't tell if this is bait or satire.

People were literally going crazy to get this sauce and the fact it's appearance in the show was so random and out of place, there's no way this isn't some contrived marketing scheme from Disney and McDonalds
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Inferno Dive Dragoon posted...

Now that you mention it, the TC did a better job of advertising the live action Mulan movie to me than this whole sauce thing ever did.

ZombiePelican posted...

No, Disney doesn't want people calling this stunt our for what it is. They just want you to go to McDonalds get the sauce and think about Mulan, I'm actively trying to break the cycle by informing people this is a insultingly obvious viral marketing campaign and that Dan Harmon should be ashamed for turning into a shill for Disney

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what if they do want you calling it a stunt because they understand the larger majority of consumers either won't care or believe it, still increasing the overall positive impact it brings them from those that shun your stance while learning about the products

ZombiePelican posted...

I can't tell if this is bait or satire

hard to call really
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prettyprincess posted...

what if they do want you calling it a stunt because they understand the larger majority of consumers either won't care or believe it

This doesn't make any sense, since when do people ever respond positively to being duped?

prettyprincess posted...

still increasing the overall positive impact it brings them from those that shun your stance while learning about the products

Why would anyone shun my stance? If anything it's Dan Harmon who should be shunned after selling out his fanbase to Disney
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that's operating under the idea that people are first responding positively to you
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