Current Events > Screw EA Games and their retailer support! Yes, retailers hate them too

(+) Yeah! (+)

EA merged with Hasbro.

Hasbro now has EA's format of support for retailers. Some of the issues:

- Worst profit margins. A normal game should cost $10 to buy and $20 to sell. Hasbro games expect you to buy them for $15 and sell them for $20. How can you even pay rent if you aren't Target or Walmart with this? Only Mattel has come close to that horrible profit margin.

- No advertising, barely any info about their upcoming stuff.

- Exploiting Facebook moms into thinking a game where you put a dental appliance in your mouth and say inappropriate things will be the must buy of 2016.

- They ruined my favorite game, Heroscape. It became Magic: Arena of the Planeswalkers. We were expected to buy it for $28 and sell it for $30... $2 profit. Also, no tournaments, no event play, no prizes, no extra content. flimsy quality.

- YOU CAN'T SEE THE NUMBERS ON THE ACQUIRE BOARD, WHO THOUGHT IT WAS A GOOD IDEA TO PUT BLACK NUMBERS ON A BLACK BACKGROUND

- Robo Rally's crap quality. They took some great ideas from one of the most innovative game designers and dumped on it :(

- They prevented me from getting Star Wars Imperial Assault stuff from my cheaper vendor at the time due to licensing shenanigans. Will be resolved August 1st 2017 thankfully.

This sounds like ass in general.
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^ by comparison, Wizards of the Coast (Magic the Gathering) is a subsidiary of Hasbro, so more or less they are EA games too. But Wizards does a great job. Some complaints, mostly when they try something new, but at least they fixed gripes retailers had, and are trying new things.

Mainly a great job for us because we are in their top tier club, so we get the royal treatment from them :D

Kerred posted...

^ by comparison, Wizards of the Coast (Magic the Gathering) is a subsidiary of Hasbro, so more or less they are EA games too. But Wizards does a great job. Some complaints, but at least they fixed gripes retailers had.

Well Wizards of the Coast products you can actually reasonably expect will sell.

Some board games will just sit on a shelf for years.
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