Board 8 > VentureBeat demonstrates Switch more hyped than Xbox One X overall

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The Electronic Entertainment Expo (E3) is always a battle for attention, and it looks like Nintendo won it, according to a couple of reports that analyzed social media during the biggest U.S. gaming show.

One of the biggest battles this year was between Microsoft’s newest console, Xbox One X (debuting November 7 for $500), and the Nintendo Switch, which came out in March. And Nintendo came out on top, according to an analysis by social media data analytics firm Taykey. Facebook also released data today that was favorable to Nintendo.

Gamers were eager to hear which of their favorite games would be released on both consoles. Taykey dug into its data to determine which brands and announcements were best able to leverage E3.

The sheer amount of online conversation volume that Nintendo’s press conference generated was 108 percent more than Xbox. In fact, Sony’s press conferences generated 12.5 percent more online conversations than Xbox’s press conference.

Likewise, 51 percent of all online conversations surrounding Nintendo reflected positive feedback on the company, whereas only 38 percent of conversations surrounding Xbox were positive.