LogFAQs > #962261841

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Topickraft macaroni & cheese with chicken & beef meatballs and apples in a
adjl
02/01/22 1:03:38 AM
#34:


That would make sense. I suspect the whole "high quality ingredients" thing drove up the price enough to turn off those looking for cheap TV dinners, but nobody that's actually looking for high-quality ingredients buys Kraft TV dinners from Walmart to get them, so they fell into a very low-demand middle ground. Martha Stewart ones may occupy a similar price/quality point, but they at least have branding that will help sell them (whereas Kraft is recognizable, but pretty much everyone's opinion on them is either neutral or negative).

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