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| Topic | Company is HEARTBROKEN people think this AD is SEXIST and LOST 1 BILLION! Is it. |
| Full Throttle 12/04/19 11:52:32 PM #1: | Do you think this Commercial is Sexist?
Vote
The high end fitness brand lost 942 million in market value in the aftermath but claim they have received "positive" comments from the public too They said they received positive and meaningful impact from customers who were gifted a Peloton Bike or Treadmill and said their spot was to celebrate that fitness and wellness journey as they were attempting to communicate a different way The stock was down 6% in a day as the exercise equipment company was vilified over the commercial titled "The Gift That Gives Back" and shows a woman getting a STATIONARY BIKE from her HUSBAND for Christmas as she documents her year long FITNESS journey in a series of selfie clips and her saying "thank you" to her husband for the bike Viewers savaged the add calling it sexist,misogynistic and humiliating and cringeworthy The stock fell 9% before recovering a bit as it was the single biggest loss in the companies history Analysts expect the company to stop airing the ad as the company expected to have a good holiday season but now it's reversed The ad shows a SKINNY woman gasping in shock and says "A Peloton" when she spots the over 2000 execise bike on Christmas. She then documents herself using it and working out EVERYDAY for a YEAR in sweaty workouts as her husband watches and then she thanks her husband for giving the gift and ends with them watching the tv and ends with her saying "A year ago, i didn't realize how much this would change me. Thank you" Social media says this encourages negative stereotypes an implies a husband will get a more attractive wife in return for giving her an exercise bike One person said "The woman is rail thin already and her asshole husband thinks she's still not thin enough?. Nothing says maybe you should lose a few pounds like gifting your already rail thin partner a Peloton". A parody video has already been released racking up thousands of views The company declined to comment to Dailymail on this. Do you think this ad is Sexist? https://i.imgur.com/VZplcDx.jpg https://i.imgur.com/DK3DwwC.jpg https://i.imgur.com/t6QU0TF.jpg https://i.imgur.com/UWzSS0c.jpg https://i.imgur.com/WbMc95V.jpg Twitter - https://i.imgur.com/epyoVEd.jpg https://i.imgur.com/Ioipi5l.jpg https://i.imgur.com/PKPu9QQ.jpg https://i.imgur.com/RMGY3tv.jpg https://i.imgur.com/LORnSHy.jpg https://i.imgur.com/wpftC6r.jpg --- 2019 will be the end of random news..https://linkto.run/p/QV29F5V0 call me mrduckbear, sweater monkeys. I'm an Asian Liberal. RESIST The Alt-Right ... Copied to Clipboard! |
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