LogFAQs > #954509727

PumpkinCoach posted...

also, it kinda blows my mind that the biggest hit of the month is the song about kwangya and naevis or whatever. like i expect the sm scale fandom, but that feels incredibly niche.

I'm basically...here for it. The songs may not really stand the test of time (so far I can't say any will sit as my all time favorites), but I think the (outrageous) concept can stick, especially if SM does follow up with an actual app (and if that takes off). This stuff seems mega sleazy to our generation perhaps, but a connection between music, the virtual/avatar segment, and social media is something that very much explorable. And I think that's what early critics were missing. K'Da is tied more towards a game where Aespa seemingly is going to try something broader and standalone. But already, the K'Da concept and stuff like Post Malone having in-game (Pokemon) concerts have kinda got the ball rolling.

It is indeed weirder that Aespa literally sings about this weird crap, and I am personally annoyed as hell we don't seem to have anything resembling a live vocal performance of sorts (on radio shows it seems like they can sing). But I think the makeup of their aesthetic, branding, and talent can do a lot. There's so much uncertainty, but at the same time they've given a solid impression of being put together pretty well. It's so timely they come up in the "COVID era" where they don't even have to do a live tour anywhere.


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