LogFAQs > #907605981

StealThisSheen posted...

Yeah but the vast majority of that publicity is just going to pirate the developer's next game, too

I think people vastly underestimate how often folks pirate as a means to "try before you buy," or to check out games they had zero inclination to buy and later go on to purchase those games. I won't drag out the EU study from last year since it has an admittedly massive margin of error, but there's a very real chance that video game piracy creates sales rather than hurting them in a significant number of cases.
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