Wait I'm confused...What's the context in which he used the n-word? All I know from the story is that it was said during a conference call designed to avoid controversies such as the one that occurred because of the call.
Could he have said it as a quote from someone else? Something isn't adding up.
Forbes reported that John Schnatter used the N-word during a media training exercise. On the May call, when asked how he would distance himself from racist groups, Schnatter reportedly complained that KFC founder Colonel Sanders called blacks <the n-word> and never faced any public backlash.
In a statement released by Kentucky-based Papa Johns on Wednesday, Schnatter said the reports of inappropriate and hurtful language made by him were true. Regardless of the context, I apologise, the statement said.
Schnatter, 56, made the comments during an exercise that was organized after Schnatter set off a firestorm in November when he blamed poor sales on the furore surrounding NFL players protests against racial inequality.
Papa Johns is a major sponsor of the NFL. Schnatter attributed sluggish sales to the decision by some NFL players to kneel during the pre-game national anthem.
NFL leadership has hurt Papa Johns shareholders, said Schnatter at the time. He said the NFL has hurt us by not resolving the current debacle and said the protests should have been nipped in the bud a year and a half ago.
His comments were praised by neo-Nazi groups. Papa Johns was forced to issue an apology.