LogFAQs > #966495194

When it comes to streaming vs. theatrical arguments, and which is more profitable, I feel as if Disney completely misread the situation with Encanto. They looked at its "disappointing" theatrical numbers vs. its great streaming numbers as discrete, independent events, and then decided to lean into streaming (except for an already established property like Lightyear). This completely ignores the fact that Encanto probably did so well on streaming because it was released theatrically first and built up hype for the home release. The two release models can work together to create a hit; they don't need to always be in opposition.

In regards to movies outside of the franchise/fandom umbrella, I'm not sure. Most of the high profile "prestige" dramas from last year ran straight into Omicron/lingering effects of Delta, so it's hard to say. There is a school of thought that with the constant churn of pop culture these days it might be best to put something out as wide as possible right away, but paradoxically, I think the opposite might be true. People are so used to "the next big thing" coming and going so fast, that if something lingers around longer, it raises people's attention. Everything Everywhere All At Once used this strategy to great effect. We'll have to see if anyone else can replicate it.