Current Events > SJWS outraged at 'Are you fat and ugly? Just be ugly' Gym advertisement.

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A Sunshine Coast, Australia, gym has been forced to apologize after hundreds of people shared their disgust over a public message board, shared by staff on the side of the street, which allegedly fat shames people into joining up.

Anytime Fitness Kawana is copping a lot of heat over a humorous sign staff placed outside that read: Are you fat and ugly? Just be ugly.

The gym franchises misguided attempt at humor has left a lot of noses out of joint, as people claim the messaging fat shames overweight locals into becoming members.

It now seems the manager of the Kawana gym has had a talking to, after the news of the sign broke early this morning.

A spokeswoman for Anytime Fitness told news.com.au the company understood the offense their sign may have caused members of the community.

We understand and sincerely apologize for any offense taken from the sign posted outside one of our clubs, the spokeswoman said. The value of being an inclusive, accepting gym where our members feel comfortable and confident when they walk through our doors is at the heart of our business model.

We have spoken with the club manager who immediately removed the sign and was extremely apologetic for any distress caused, the spokeswoman said.

It comes after Debbie Peut told the Sunshine Coast Daily she was horrified beyond explanation when she saw the sign.

How sad that the word fat continues to be used as an insult and a way to define people, Peut told the newspaper.

Why is humiliating people funny?

Another woman disagreed with the signs warning, saying: Nope, Im fat and gorgeous, and Ill stay both, thanks.

The gym officially opened in May last year and has been trying to boost membership numbers.

Full Article: https://www.foxnews.com/lifestyle/gym-responds-message-board-backlash


Not the smartest tactic in the world
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LOL this sounds like a punchline some idiot took seriously and desperately wanted to use.
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Being fat is bad.
It's unhealthy.
Next can we claim calling people addicts is shaming them and call them "physically tempted by the evil drugs" instead?
And call gambling addicts "fans of risk".

Lose some fucking weight,
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I like it
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UnfairRepresent posted...

Another woman disagreed with the signs warning, saying: Nope, Im fat and gorgeous, and Ill stay both, thanks.

hmm
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The stupidest thing about this is that exercising isnt going to make you lose substantial weight. It can aid as a motivation but weight is really only related to your diet (and genetics, etc. but not really exercise).
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"Oh no my unhealthy lifestyle choices are being made fun of"
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lmao
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12amMadman posted...

I like it

This. It's funny.
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Shablagoo posted...

The stupidest thing about this is that exercising isnt going to make you lose substantial weight. It can aid as a motivation but weight is really only related to your diet (and genetics, etc. but not really exercise).

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^lol

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12amMadman posted...

I like it

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Esrac posted...

12amMadman posted...

I like it

This. It's funny.

Agreed. And I say that as some who is fat. I think it's mostly fat chicks that lose their shit over things like this.

How were they forced to apologize? And they did this in Australia? The land of the REEEEE? Bad move.
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