Current Events > Australian hotel forced to pull "sexist" ad after outcry.

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http://www.bandt.com.au/advertising/brisbane-hotel-forced-pull-sexist-mad-men-ad

Brisbanes Sofitel hotel is handing out the apologies today after a seemingly innocuous print advertisement was called out for sexism and gender stereotyping.

The ad features an attractive young couple lounging about in the hotels bathrobes and enjoying a breakfast platter of fruits and pastries.

However, its the couples choice of reading material that is causing all the consternation. The man reading The Australian Financial Review and the woman forced to suffer a Chanel coffee table book.

A journalist from The Australian, Elizabeth Redman, called out the ad on Twitter, writing, Your breakfast looks delicious just wanted to let you know Im a woman and I also read the Financial Review every day.

Another to take umbrage at the ad described it as being straight out of an episode of Mad Men.

While another added: Yes, newsflash for @SofitelBrisbane some women are in fact more interested in whether stocks and shares are going up and down than whether hemlines are.

Of course, the fruit platter is on her side, shed be loathed to touch the baked goods, another wrote.

A spokesperson for the Sofitel Brisbane responded with: We appreciate you voicing your concerns. There was no intention of portraying a stereotype, but we recognise it and apologise for any offence it has caused.

The creative has been pulled from any future activity. Feel free to send us a DM if youd like to discuss further, the spokesperson said.

Wh-what?
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Wtf...
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lol dey crazy

It's like you can only show a women in a non traditional role now
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fuck all sjws. they are lower forms of life than bacteria in a public toilet bowl
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ModLogic posted...

fuck all sjws. they are lower forms of life than bacteria in a public toilet bowl

At least some bacteria do useful things tbh.
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maybe those types of people are who this hotel are trying to appealing to?

lol... tbf the advertiser could have been more inspired instead of stereotypical.
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Might as well complain about the woman's stereotypical long hair.

Another example why radical feminism should not be a socially acceptable form of illness. These people should never be listened to, let alone capitulated to. Their voices are silly.
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It'd be great if it turned out that had a table FULL of magazines and that's just what the actress wanted to fake read.
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So three people made comments pointing out stereotypes in the ad without any rancor in their comments, the hotel agreed that they were correct and pulled the ad without any real pressure, a clickbait journalist tried to push the situation as them being "forced" to pull it as the result of "outcry" and now you're falling for it. Good job TC.
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What about women that prefers Chanel coffee table books?
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Funbazooka posted...

Might as well complain about the woman's stereotypical long hair.

Look, I get that you don't agree with the complaint, but that doesn't mean you're incapable of understanding it.

Another example why radical feminism should not be a socially acceptable form of illness. These people should never be listened to, let alone capitulated to. Their voices are silly.

And then there's this....

Dahaka66 posted...

So three people made comments pointing out stereotypes in the ad without any rancor in their comments, the hotel agreed that they were correct and pulled the ad without any real pressure, a clickbait journalist tried to push the situation as them being "forced" to pull it as the result of "outcry" and now you're falling for it. Good job TC.

So please stop pretending like you have any intent other than to act as offended as your boogeywomen.
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I understand that their complaint is supremely silly. That was my point.
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No, your point was to bash feminism.
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That is objectively sexist though.
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That was an additional related point sure. Why shouldn't I bash feminists when they're being stupid?
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I think we need to start using hysteria as a condition for women again.
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You can only portray women as being smart and powerful now.
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Funbazooka posted...

That was an additional related point sure. Why shouldn't I bash feminists when they're being stupid?

3 people's complaints aren't a fucking movement or typical of anything.
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These topics are always magnets for incels.
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Why are they using newspapers, why not give them tablets, or holding their phones? Oh... because wi-fi in Australian hotels is expensive, restrictive data caps, and crappy signal service. That's probably the bigger outcry.
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This is why I have kineth marked as a sjw

A perfect example of how people just cant take a photo at face value anymore.
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I mean...youd have to seriously have nothing else going on in your life to find that ONE super minor detail and make a big deal out of it. Thats petty as hell.
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