It was sold by the bottle for $30. The Guardian reports the bottles immediately sold out.
The internet was a mistake.
Memes that are supposed to be funny things, such as eat that ass like groceries or Id drink her bath water are taken seriously by some idiots and they end doing shit like this.
This is how we end with the zombie virus
ass eating is not a new phenomenon that the internet created. sure it's becoming more popular and trendy due to memes but it's always been a thing and there's nothing wrong with it.
bathwater on the other hand is a true niche fetish and the exposure from belle delphine sparking interest is definitely due to the meme status.
Ass eating sounds gross as fuck. The only reason more people are doing it or think is common is because of memes.