I harken back to one of my favorite interviews of all time, with the President of PopTV Brad Schwartz when they first got TNA
What will determine if TNA Impact Wrestling is successful on Pop?
The easy answer is ratings, Schwartz said, but for an emerging network like ourselves thats not the be-all, end-all.
He noted: Theres a business side to this. Just 12 months ago, when this show was on Spike, it averaged 1.3-million viewers every week for the entire year. Thats two hours a week for 52 weeks it averaged 1.3-million viewers a week. Thats not spin. Thats Nielsen.
Schwartz added: So you would love to see us build it back up to those levels, and if you talk to [TNA President] Dixie [Carter], surpass those levels. Is that gonna happen in the first month? Is that gonna happen in the first quarter? Is that gonna happen in the second quarter?
Schwartz was impressed with 1.3-million viewers during TNAs Spike days.
Thats a number thats in my head, Schwartz said, and then surpassing it.