LogFAQs > #899744675

You get:

Clause for clearing Chapter 1 on Easy
A 2* Hero Ticket for clearing Chapter 1 on Normal
A 3* Hero Ticket for new player login bonus
A 5* Hero Ticket for new player login bonus

Past that your options are:

Buy with Rubies - Not usually worth it but they give out tons of rubies over time. I'm sat on 18k right now and have been playing for 78 days and have not been remotely frugal with my rubies (Bought 1 hero, use rubies for recharges daily, used rubies for special summons, bought a costume)

Through the Inn - Random hero shows up daily, if you start a relationship with them they join you once the meter is fill. Takes 18-21 days of daily visits. If you don't start a relationship the hero changes to another random hero at midnight. Only exempt heroes are NPC heroes (Gladi, May and Veronica) and New Heroes which take 6 weeks of release before they are eligible to appear

As a guide, I have 15 heroes after 78 days.