Because it's a stupid term that doesn't make sense
Alright, check yourself, Mr. Hot Shit. It makes perfect sense.
"Full price" is relative to the product. It means, more or less, the widely accepted maximum retail cost of the item. For most AAA current gen games, that means $60. If it's a lesser game, or whatever, the retail price will be lower. Or, if it's some special edition or whatever, it could be more.
Basically, "full price" means...the most money that particular game would ever cost.
OP is implying that most games he purchases have been discounted from their original price.
It's not tied to one specific dollar amount.
Which would make zero sense as a claim because I have seen many people brag about this You want to tell me they never pay a $10 for a indie game that was not on sale?
Who pays full price for indie games?
Who doesn't? I can understand waiting on games that cost $60 because $60 is too much But when you have a game like Celeste that cost $20 why not
Also as a Nintendo fan it's even harder for me to understand how it's possible to avoid full-price Those fuckers never put their games on sale (not digitally at least) Like, literally never. Pokemon main series was never on sale on the eShop