Like, picture a store that doesn't sell alcohol. And they pride themselves on not selling alcohol and market that fact, and it attracts a specific kind of customer that sees it as a wholesome store worth shopping at since they don't sell alcohol.
And all the time they're advertising "Shop at Wholesome Mart, we don't sell alcohol!" and "Look at all we've done in remaining wholesome and avoiding the temptations of selling alcohol!"
But then suddenly, Wholesome Mart hears that Drunk Gary is coming into town. And Drunk Gary loooves his alcohol. So, suddenly, they go
"We don't sell alcohol here at Wholesome Mart! But this coming Tuesday, Drunk Gary is coming to town. And Drunk Gary fucking looooves alcohol and spends a loooot of money on it. So this Tuesday, we're going to sell alcohol so we can make a lot of money off of Drunk Gary. But, hey, Drunk Gary is making moves to sober up, so in the future, Sober Gary can freely shop at Wholesome Mart where we don't sell alcohol! Except this Tuesday. We're selling alcohol this Tuesday."
Sure, there's a long term goal of getting a customer relationship out of Drunk Gary so that he continues being a customer when he becomes Sober Gary. But it's still hypocritical as fuck to feed into Drunk Gary's desires when he's Drunk Gary and sell alcohol to him, even for a day, when you try to pride yourself on and sell your self to the public on your wholesome, alcohol-free image. And then by the time Drunk Gary has become Sober Gary, people should rightfully be going "Well, they gave in to sell alcohol before, so why should we really believe their wholesome image, still?" and the amount of press they get for being a wholesome store will have likely decreased enough to make it not really be all that marketable anymore.
This is the best analogy yet. The rest of you should probably just quit talking about this now...