Ivany2008 posted...
Except.... it isn't. The term CEO wasn't created in North America. It was created in Australia in 1914. Now, it may have been done to shun the Native culture in that country, I don't know. But it has nothing to do with Native Americans. America didn't start using it until 1972.
https://en.wikipedia.org/wiki/Chief_executive_officer#:~:text=In%20draft%20additions%20to%20the,first%20attestation%20being%20in%201914.
Now, if we go back further to the 1700s then we can look at the origins of Chief Executive Officer itself which is for the head of each of the 13 colonies of the United States. Again, I'm not American so I don't know if that was used against the Native population, but I have my doubts.
CEO in general is used worldwide these days. Essentially you'd be asking millions of companies to change the job title to something else, and that by the way is very expensive. Your not just changing a name, your changing everything associated with that name. So any instance where that name exists now has to be changed to something else. Newsletters, business cards, advertisement, service e-mails to clientele. Depending on the company it could be anywhere from a couple hundred bucks to a few million with brands like Wal-Mart and Mcdonalds.
So youre saying its ok to be culturally insensitive if its too expensive otherwise?