LogFAQs > #973319272

tremain07 posted...

And yet it still doesn't enroach on the ability to find more varied manga compared to finding more varied comics. Meanwhile non super hero comics often get ignored in favor of manga.

Oh, absolutely. The variety of stories is definitely a major part of all of this. But that's also why I think the format in which it sold is so important. Comics are kind of pricey, so buyers are being forced to choose between a known quantity like Superman or something they've never heard of before. If you buy an issue of shounen jump, you're going to get the issue you want along with like 19 other stories you may flip through and end up liking, all for roughly the same price of a single comic issue.

It's much easier to sell a weird concept if it's bundled with more popular series. It gives that concept an opportunity to present itself and gain followers without having to compete directly against the big anchor titles that sell the magazine.

Edit: which, funny enough, is how strip malls work as well. You have big anchor stores like Best buy or a food store that you know is going to draw a consistent crowd, and then that strip mall is filled with a whole bunch of smaller stores that sell more niche products. Those smaller stores are never going to be able to draw their own crowd, but if they're within walking distance of a place that people want to go to they will eventually start to draw enough people to succeed as its own entity.