LogFAQs > #972967323

BurmesePenguin posted...

I don't know anything about that and I would prefer numbers to silly gamefaqs users' silly personal accounts.

Well you are never going to get more than that, because only Tumblr can answer your question and it is certainly not in their interest to do so.

Factually, we know that Tumblr traffic and the brand in general took a massive fall. But less traffic also means less expenses, so the question is did less expenses and fewer ad buys, but at a higher rate resolve to more profits than higher expenses and more ad buys at a lower rate.
But honestly almost all websites are nothing but a money pit even with ad revenue, which is why they resort to selling all the personal information they can manage to scrape from people.