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TopicBurger King announced a $400M plan to bring the restaurant to the future
Northlane
09/14/22 1:11:37 PM
#1:


https://www.prnewswire.com/news-releases/burger-king-announces-reclaim-the-flame-plan-to-accelerate-growth-in-the-us-301621350.html

$150M in advertising, $250M in remodels, new kitchen tech, etc.

Not sure who even goes to BK anymore, a lot have closed here in Los Angeles over the last decade, but same store sales were up 35% year over year in Q2 somehow

Cant remember the last time someone I know irl mentioned they ate BK

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