I'm really glad that DC is recognizing that there's a problem. I really like that they just don't want to rely on success from their movies, unlike Marvel.
For me, I haven't been buying many comics because I don't really make that much. I really wanted to wait until I got a better-paying job for me to start collecting books monthly again. But I've also been waiting for stuff to hit trades.
I've always thought that advertising comics on tv might help to jump start the industry again.
if you don't have a lot of money, paperback trades are the way to go IMO.
But seriously, I think there needs to be a move more towards web-comic shit for the major publishers. They're hanging on to what is effectively the dead newspaper format. Yes, I get that Comixology and shit is a thing, but having to pay money to read every individual comic is not a sustainable business practice despite the killer sales coming out of Rebirth.
Marvel got a huge head start by having a Marvel Unlimited service, but there is still no way to read most comics for free.
IMO, big 2 comics can adopt more of a WWE style of show.
pick a few series, say, Batman, Superman, Wonder Woman, etc... then put the issue online every month, and then every major plot point, usually every 6th issue, get people to check out "what happens next" over at comixology for $2.99 or something. Then when issue 7 comes out, move the past 6 issues into an "unlimited" style subscription where you can go through and read a backlog.
Here is the thing with digital comics. It takes away everything about how comics are supposed to be read, and until comic book sized e-readers come out, that won't change in the slightest.
Times change. People said that about newspapers too ---