Prismsblade posted...
Who was the target demographic for this device? Gaming is generally a low-medium income persons hobby I believe.
Buisnesses. I'm in the aerospace industry and my job is in AR/VR. I'm on a buisness trip right now, sitting at a vendors table with my Hololens 2 right here (we're done and talking about lunch now). I brought my Hololens so we can see a model of our aircraft interacting with the thing we're buying to make sure everything fits, and the vendor can make markings on their floor so they have a better scale of our aircraft.
The Hololens 2 is similar to Apple where Microsoft originally marketed it towards consumers and video games, but it's also $3500 so no one bought it. Now Apple priced theirs at the same price and seeing similar results. I don't have an Apple Pro yet, but other AR groups have it and say it's the best AR/VR device on the market. I don't know why Apple tried to make it for consumers, that would never work at that price.