Random tangent here.You just described their target audience: children. You eat it after school, a few hours before dinner.
I'm not sure why anyone would consider a can of Chef Boyardee a meal. That lacks any real caloric value, and isn't even a meal (a can has 300-500 calories). I'm guessing the type of person that eats this crap is a grazer and doesn't really think about their caloric intake.